Ivar’s Superbowl ad – only .5 seconds…
Ivar’s is a famous clamchowder house in Seattle. For the Superbowl this year, they bought one half-second ad (yep, .5 seconds) as a local TV buy in Seattle. I thought it was a pretty interesting idea since it got them some press and definitely spread word of mouth. Plus, they might have made a “subliminal”…